I focus exclusively on B2B tech marketing, giving you the ability to create technically detailed marketing content that other generalist writers cannot. In most cases, the copy I create either promotes a product or service or educates readers about problems they have or want to solve.
I can help you bring people to your site, nurture them with useful and relevant content and increase conversions and sales. I deliver thoroughly prepared documents that reflect the professionalism and relevance of your brand to prospects, salespeople, journalists and employees.
Inbound marketing is a technique for attracting potential customers to your website through the content you create. I can help you create effective blog posts, landing pages and CTAs that support your customers at every stage of your marketing funnel.
A biotech company providing scientists with the tools and the necessary infrastructure for plant phenotyping applications.
A research nonprofit developing foundational research for the design of safer and more reliable advanced autonomous AI systems.
Providing state-of-the-art inspection robots to the industrial and manufacturing sectors.
Designing and producing high-tech motion control technology, such as servo drives and powerful control software, for clients in robotics, medicine, semiconductors and defense & aerospace.
A multinational software company providing dynamic website acceleration, mobile device support and DDOS protection with a range of application delivery controller products.
Your readers need to believe that you are someone they should trust. Do they? I'll make sure that your writing is professionally written and error-free.
Are you under the impression that your engineering clients care only about the technical features of your product? Savvy tech marketers also include benefits and testimonials to bolster their claims.
In addition to being the answer to your customer's problems, your writing will be a pleasure to read—and not a pain. The result? People will want to read it, and your message will travel further.
Your readers have visited your site and your competitors' sites, and they're all the same. I can help you describe the details of your service in a way that is true to who you are.
Keep the customers that you already have, and get new ones. How? By creating human interest. Start by having a conversation with your readers, as if you were speaking face-to-face.
"Our company had already tried several editing and proofreading services before Chris, but we were never quite happy with any of them. Chris has helped us create marketing content for our website, brochure and other channels that helps us stand out from our competitors. Because he really gets what we are doing, his insights have sometimes helped us to fundamentally rethink important sections of our texts.
Stefan Schwartz,
Chief Operating Officer—PHENOSPEX